Table of contents
Simulate customer transportation
Let’s simulate what kind of situation and what kind of transportation will come when customers come to the inn.
If you devise an inn access map, there is a way to increase the appeal of your inn location.
The situation when customers come by car
If customers come by car, the first thing they see on the road is the traffic light, the car in front, the signs, and finally the scenery around them.
The person sitting in the passenger seat of the car may be different, but if customer is driving a car, customer should not be able to slowly see the surrounding scenery while driving.
Rather, I want customers to concentrate on driving and come to the inn safely.
It is absolutely necessary to avoid accidents on the trip. Of course, even in everyday life.
Let your guests know the best resting places on their way to the inn.
Even if the road from the interchange to the inn is on the homepage, guests cannot take a break along the way.
If you inform them that there is a nice resting place nearby, the resting place itself will surely be the purpose of their trip.
There must be wonderful roadside stations and parks with lots of nature. Let’s find it.
The situation when customers come to an inn near the station
What about an inn near the station ?
If customers walk to the inn from the nearest station, how can they relax and arrive at the inn ?
What customers want from the inn near the station is convenient, and there is a desire to reduce the anxiety factor because it is a place different from everyday life.
A convenient place is a convenience store. If there is a convenience store nearby, include the location of the convenicence store on the access map.
Customers will think that it is okay if something happens in the middle of the night. And I think that customers can check in more casually.
Also there are many people and cars around the station.
When customers first go to a place where such a large number of people come and go, they are nervous and cannot relax.
By letting customers know the route with as few people and cars as possible, they can relax and come to the inn.
I also have several patterns of roads from my home to the nearest station, but my favorite road is not the shortest distance but the road with less car traffic.
When anyone walks on a road without a sidewalk, anyone get nervous.
When you tell customers about a recommended route, you should be able to guide them naturally by providing a place that will be a nice landmark along the way.
□ Make your location more attractive with an access map.
□ If customers come by car, fill in a nice rest area such as a roadside station.
□ If customers walk from the station, write the location of the convenience store and the path of the sidewalk where they can walk safely.
